Advisory
Counsel alongside capital.
Alongside our investing activity, we take on a small number of advisory and non-executive roles each year, where we can add real value without compromising proximity to our portfolio.

What we do
Three kinds of engagement.
The through-line across everything is the same: honest counsel, a long view, and a belief that governance and growth can be both disciplined and humane.
Board & non-executive
Independent non-executive roles that bring governance discipline, patient judgement, and strategic challenge, without confusing distance with detachment.
Strategic counsel
Selective advisory engagements for founders and leadership teams navigating growth, capital decisions, and mission-critical inflection points.
Portfolio support
Deep support for founders in the Basecamp portfolio. We are available well beyond the transactional relationship, from early product decisions to late-stage capital.
How we work
A short set of operating principles.
Fewer engagements, done well
We take on a limited number of roles at any time so that each gets the attention it deserves.
Candid, not combative
We speak plainly about risk, involvement, and outcomes, and we prefer hard questions to comfortable answers.
Clarity on scope
We agree scope, time commitment, and terms upfront. No surprises, no scope creep without discussion.
Conflict-aware
We flag any overlap between advisory, investing, and other commitments, and recuse ourselves where needed.
Working together
If you are looking for a board member or adviser, start with a conversation.
Tell us briefly about the company, the stage you are at, and what you are trying to achieve in the next twelve months. We will reply personally and let you know whether we are the right fit.